Anyone who tells you that you have nothing to offer, nothing to say and nothing to tell, anyone who tells you that you have already said everything is giving you bad advice. You have a lot to say – just not what everyone else has already told you.
Your story sounds different, is exciting, thrilling and imaginative. It involves the reader, listener, user, customer and leaves room for his or her private wishes. Your story is different: it stays with us and is even noticed by the person who might not want to buy something until the day after tomorrow. So let’s tell people something new, something they don’t know yet! Because what they already know, they will either overlook or not pay attention to. Only the message that hits that nerve has a chance of being noticed.
According to the American psychologist Albert T. Poffenberger: „We are ready to believe that which mobilizes our desires, our fear and other feelings … Once belief has taken hold in this way, logic and reason are summoned to support it.“
Do you want to know more, than follow us on our blog “Think before doing”